We, Peterrson. and our corporate affiliates ( Peterrson , “we” or “us“), are committed to protecting and respecting your privacy. We believe in transparency, and we are committed to being upfront about our privacy practices. This Privacy Policy (“Policy“) explains which information we collect from you, when you (“you” or “your”, the user of our Services) access and use our website, as well as our platforms, widgets, analytics tools, and other technical applications that we may provide either through our Sites or through third-party websites or other products and services provided by us (which, together, are referred to as the “Services“), will be processed by us, and how we use such information and protect it. The Policy also wishes to make sure that you are aware of the options available to you when you access and use our Services.

This Policy is a part of our Terms of Use found on our website. By using the Services, you consent to our collection, transfer, manipulation, storage, disclosure and other uses of your information as described in this policy. This includes any information you choose to provide that is deemed sensitive under applicable law. This Policy only applies to Novelty’s Services. We are not responsible for the content or the privacy policies of any third-party websites or apps.

YOUR CONSENT
By accessing the website, you agree to the terms and conditions set forth in the privacy policy, which includes the collection and process of your personal information (as defined below) when you decide to provide us with such information. If you disagree to any of the terms provided henceforth, you cannot access or use the website.

Note: by law, you are not under any obligation to provide us with Personal Information. You hereby acknowledge and agree that you are in fact providing us with Personal Information at your own free will. You hereby agree that we may collect and use Personal Information pursuant to this Privacy Policy and all, if any, applicable laws and regulations.

INFORMATION COLLECTED
Non-personal Information: Un-identified and non-identifiable information belonging to Users, which may be made available to the Website, or automatically collected by use of the Website. Non-personal Information does not, however, enable us to identify the person from whom the information was collected from, and largely consists of technical and aggregated usage information which is not linked whatsoever to an identifiable individual, for instance the identity and operation system/ browser, smart-phone model, operating system model, duration on the Website, Users ‘click-stream’ activity, keyboard language, etc.
Personal Information: Identifiable information of the individual, specifically information which identifies an individual or may with reasonable efforts or together with accessible additional information, enable an individual’s identification, or may be of private or sensitive nature. Personal Information collected by the Website entails the following kinds of information: IP address, device identifier, personal details provided in connection with use of the Website, such as name, e-mail address, phone number, and address.
Without your approval, we do not collect any Personal Information from you or related to you, which is obtained, among others, through your active acceptance to the Terms and the Privacy Policy.

HOW INFORMATION IS COLLECTED
We collect information through an individual’s (User) usage of the Website. Therefore, we are conscious of your usage of the Website and may collect and record the information related to such usage, as well as using “cookies” and other tracking technologies.
We collect information that you provide to us voluntarily. For example, we collect Personal information which you voluntarily make available when you use the Website or contact us.

WHY SUCH INFORMATION IS COLLECTED
To provide and operate our Website and related services.
To display or send Users marketing and advertising material, general and personalized content and advertisement.
To enhance the Website and to provide Users with technical assistance and support.
To send a User updates, notices, notifications, announcements, and additional information that relate to the Website and related services.
To generate cumulative statistical data and other cumulative information and/or other conclusive information that is non-personal, in which we and/or our business partners might use to operate and improve our Website and provide related services.
To comply with any applicable rule or regulation and/or response or defend against legal proceedings versus us or our business partners and affiliates.

LAWFUL GROUNDS FOR COLLECTING USER INFORMATION
We gather and process a User’s information for the purposes described in the policy, based on at least one of the following legal grounds:

With your consent: The Website asks for your agreement to process your personal information for specific purposes. Users have the right to withdraw consent at any given time. For instance, we ask for your consent to provide you with personalized content and ads through the use of cookies.
Legitimate interests: We process your information for legitimate interests while applying appropriate safeguards to protect your privacy. Meaning that we process your information for instances such as detecting, preventing, or addressing fraud, abuse, security, usability, functionality or technical issues with our services, protecting against harm to rights, property or safety of our properties, or our users, or the public as required or permitted by law; Enforcing legal claims, which includes the investigation of probable violations of this Privacy Policy; in order to comply and/or fulfill our obligation under applicable laws, regulation, guidelines, industry standards and contractual requirements, legal process, subpoena or governmental request, as well as our Terms of Service.

STORAGE OF USER INFORMATION
Information related to Users will be maintained, processed and stored by the Website and authorized business partners, affiliates and service providers in the United States, and if necessary, in secured cloud storage, provided by a third party service provider.